I’ve been floundering in the sea of self-employment for about four years now. The good news is, I have stayed afloat and I am learning how to swim. Here are four hard-earned lessons self-employment has taught me:
1. Don’t take it personally. When my services are not chosen, it can feel as though I have been personally rejected. I finally realized that my services are pretty much like a widget on a shelf. If a potential buyer is looking for a widget, the buyer will pick me up and examine me. I’m red, but the buyer wants blue. I am 120 volt, but the buyer wants 220. I am 2” in diameter, but the buyer wants 2.5” in diameter. The buyer puts me down and picks up another widget. There’s nothing wrong with a red, 120 volt, 2” widget. It’s just not what the buyer wants. Note to self: it is not all about me.
2. Face mistakes and learn from them. It’s easy for me to cringe when faced with my mistakes. Looking back, they seem so obvious. Most of them stem from impatience or fatigue or carelessness or misunderstanding. Most of them could have been avoided, if I had just paid attention. It’s very unpleasant for me to realize I have cost myself a job because of a character flaw or oversight. But that unpleasantness causes me to be much more aware the next time I am in a similar situation, and eventually those mistakes teach me to take a different and successful approach. Note to self: pay attention.
3. If you aren’t the right price, they aren’t going to buy you. Back to the store: it doesn’t matter if I could get $35/hr in 1990. It’s not 1990. I can price myself at $35/hr all day long, but unless the market will bear it, I won’t get it. I’m the same type of buyer: I am absolutely not going to pay $4 a roll for paper towels when I can get them for $2.50. Note to self: price to the market.
4. If you don’t have the right skills, they aren’t going to buy you. Not only do you have to have the right skills, buyers have to know your skills are desirable and worth paying for. That’s why tech skills sell so much better than language arts skills. Most English speaking people (myself included) think they speak and write terrific English, whether they do or not. Most people who don’t speak English as a native tongue know they need help with their text, but really have no way of knowing whether your English is terrific or not. By contrast, everyone knows whether or not they have tech skills and everyone knows they are worth paying for. Note to self: get more tech skills.
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